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Website designDevelopment

The Copy Smith.

A clear, approachable website that balances a copywriter’s professionalism with personality.

Project at a glance

Client
The Copy Smith
Industry
Copywriting
Services
Website design · Development
Year
2023
The Copy Smith website on a laptop, with blue illustrations and clear service messaging.

The challenge

Personality, without losing clarity.

The website needed to communicate a professional writing service while still feeling approachable. Services, testimonials and case studies had to be easy to explore, with clear next steps for visitors.

Our approach

Let the message lead.

We organized the experience around a simple navigation structure, then used illustrations, custom iconography and bold typography to bring energy to the page. Calls to action stand out without competing with the copy.

What we delivered

Every piece. Working together.

For The Copy Smith, we designed a modern website that makes it easy for prospective clients to understand the services and the person behind the words. Bold type, bright visuals and a straightforward layout give the business a confident introduction.

Delivered3 of 3 complete
  • Clear navigationA clear route through services, testimonials and case studies.
  • Visual personalityBold typography and bright visual accents that express the brand’s personality.
  • Calls to actionProminent calls to action that help visitors take the next step.

The result

What changed.

01

Clarity

Services and supporting proof are easy to find.

02

Personality

A professional website with an approachable visual voice.

03

Direction

Clear calls to action connect the content to its purpose.

Gallery

The details. Out in the world.

A closer look at the finished work and the places it comes to life.

The Copy Smith homepage and blue service illustration.
The website brings the service message and brand personality together.

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